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BOUNDS
Originally conceived as a mental health non-profit organization, Bounds is a mobile app concept that promotes self-care by helping users soothe, regulate, and understand their thoughts, emotions, and physical feelings. The concept of the app serves as a way to allow grace and compassion for oneself but make the effort to grow self-awareness despite missteps or regression.
Deliverables
Identity, Marketing
Resources
Adobe Illustrator, Draw; Figma
Concept Sketches


Wordmark

Dill
Wordmark Inspiration

Black on White

Illustrated Wordmark

White on Black
Typography


Body


Web
Brand Colors
BAB0FF
FFFFFF
E7FC92
BCBCBC
FFCB7C
000000
Cognitive Diary App User Flow and App Screens
Marketing and Promotion










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